Archive for 'sales' tag

Weird Hidden Forces That Shape Our Decisions

Sunday, August 9th, 2009

I was in the mall yesterday when a sterile female voice echoed through the PA: “…And remember, please drive home safely. We want you to be our customer for a long time, so we do care about your safety,” she ended suddenly chipper,“Thank you!” At first blush the recorded fembot’s words would fly over my [...]

46 Persuasion Tricks

Saturday, March 7th, 2009

Have you ever read a great book that could’ve been written with the same amount of punch (or better) in only a few pages? I run across books like this all the time. Most of them are too wordy or take too long to cut to the heart of the matter. Authors (especially mainstream authors [...]

How To Identify & Connect With Your Customer

Monday, September 22nd, 2008

When you’re selling anything, there is always a certain “type” of person that will end up purchasing it from you than others. Sure, anybody can come to one of my websites, sign up for my free newsletter and buy one of my books, but there is only a certain TYPE of person who actually does. [...]

How To Structure Your Website For Maximum Sales

Sunday, September 21st, 2008

When you break it down, there are really only 3 things online marketing is all about: Acquisition – getting people to your website or a particular page within your website. And not just anyone, but targeted prospects most likely to be interested in what it is you do. This is the “front end” of your [...]

Ripped Off And Loving It: What Your Purchases Say About You

Thursday, September 4th, 2008

Have you ever paid a crazy amount of money for something that could probably be gotten much cheaper somewhere else… then your friends saw it and said “You paid HOW MUCH for… for… THAT?!” Of course YOU know why you paid so much. Makes perfect sense. Those other guys… they just don’t get it, do [...]